This project is a concept for a packaging redesign that brings Ace gardening products to urban users that may be incorporating gardening in small spaces. The line makes a subtle nod to horticultural therapy, promoting health and wellness for its users. 
The packaging is primarily easy to open folding cartons and remains 100% plastic-free. 
The refreshed Ace logo remains recognizable while conveying a new friendly and welcoming voice. 
Hassle-free packaging eliminates possible frustrations before using products.
Resealable seed packaging allows for little waste when planting in small quantities and makes storing remaining seeds quick and easy. 
Target Demographics 
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