Drybar is a Premium Haircare brand Created for the Perfect Blowout. Products are sold through Drybar franchise shops, Sephora, Nordstrom, Ulta, Macy’s, online at fine retailers, and drybar.com.
*More work available upon request.
social media
attention-grabbing visuals designed with platform-specific considerations
seasonal kit design
product packaging
comprehensive design with attention to aesthetics, functionality, sustainability, and consistent brand identity.
digital assets
retail merchandising
engaging promotional and educational assets with consistent branding.
events
trade Shows
art direction and design for Drybar at the ULTA field leadership conference 2024
Videography: Darryl Tocco | Production: The Broad Collective | Graphic Designer: Celine Tran